A unified Salesforce-based CRM platform replacing three disconnected systems across sales, production, and finance.
A 400-employee manufacturer ran sales on spreadsheets, production on a legacy MRP tool, and finance on separate accounting software. Orders regularly fell through the cracks between handoffs, and leadership had no real-time view of order status.
SynoStack implemented a Salesforce Sales Cloud foundation, then built custom middleware connecting it to the existing MRP and accounting systems in real time — giving every department the same live order status without replacing systems that still worked well.
Order intake, customer records, and sales pipeline management.
A middleware service synchronizing order and production status across systems in near real time.
Secure API connectors to the existing accounting and production planning tools.
A phased rollout began with the sales module, followed by the integration layer, then finance connectors — each phase validated with real users before moving to the next.
Replacing the MRP system outright would have cost more and taken longer for uncertain benefit. Connecting it well delivered nearly all the value at a fraction of the risk.
"Our Salesforce rollout finally works the way our sales team actually sells. That's a design problem, not a code problem, and SynoStack understood that from the first meeting."
